MetaGer is a privacy-focused search engine that is run by a German non-profit organization. One of its appeals, apart from its focus on privacy, was that you could run searches across multiple search engines.
It also included an interesting feature to search within search results, and to maintain a personal blacklist.
Up until now, you could use an advertisement-powered version or a paid version of the search engine. This changed this week when the maintainers of MetaGer announced that they cannot offer the free version anymore.
The organization claims that Yahoo has terminated contracts that allowed them to run a free version of the search engine with ads.
The version contributed the most to the revenue of the organization. Most expenses were paid from that revenue. With that revenue dropping to zero, MetaGer says that it cannot afford to offer the free version of the search engine anymore.
While that is not the end of MetaGer, as the paid version remains available, it will push the search engine even more into a niche.
About the paid version: The paid version works with tokens. A search requires one token and one hundred token cost $1. In other words, you pay $1 for every 100 searches on the MetaGer platform.
Plans were underway to reduce the dependency on Yahoo
The maintainers admit that they were aware of the Yahoo dependency. Yahoo could make the business collapse like a house of cards if it would terminate the contract.
First steps to reduce the dependency on Yahoo were undertaken. The introduction of a paid ad-free option added a new revenue source.
Next, the organization had plans to introduce its own advertising platform on the site. This would have allowed MetaGer to broker deals with partners directly and earn direct advertising revenue. It would have cut the middlemen out of the equation as well.
Paid memberships increased, but it would have taken several years before full independence according to the organization.
The future of MetaGer
MetaGer continues to be available, albeit only as a paid search engine. Users who want to use the search engine need to buy tokens to do so.
Development and maintenance is reduced, and operation will be reduced to a “very small scale” to make sure the search engine can survive.
Users of MetaGer can help the project through donations or by becoming paid members. Payment options include sending cash per letter or through one of the many available online payment options.
Closing Words
Whether MetaGer can manage with donations and the paid version alone remains to be seen. It is unclear if an agreement with another search engine, Microsoft’s Bing comes to mind, could change the situation for the organization.
Have you heard of MetaGer or even used the search engine? What is your take on the development? Feel free to leave a comment down below.
















