Feels like yesterday that streaming giant Netflix increased pricing in the United States and in select other regions. Netflix is increasing the subscription price again in the United States, after last year’s increase.
Customers in the United States pay between $1 and $2 more per month starting March 2026. The cheapest option, Standard with ads, is now $8.99 instead of $7.99. Both plans that are ad-free increase by $2, with Premium costing $26.99 now in the United States.
Furthermore, the options to add extra members jump by $1 as well, regardless of whether it is with or without ads.
Last year, Netflix pushed prices between $1 and $2.50 in the United States and it seems that it continues to test the waters. Like clockwork, Netflix and other streaming services are raising prices. These come without any meaningful extras for customers usually — other than the promise that the money goes towards creating more shows and movies.
My take has not changed in the past couple of years. I have no subscription to any of the streaming services currently. If you do, I highly suggest subscribing for a month only to watch what you want to watch before hopping to the next streaming service, unless you like pretty much anything that comes out on a particular platform.
This way, you end up enjoying content from all the services that you like without paying one of them a ludicrous amount of money for — likely — less and less content that is of interest to you.
I do not really mind watching the latest hot show or movie a year or years after it has been released, or never, as more and more turn out to be content that I’m not interested in. Last show I liked was HBO’s Knight of the Seven Kingdoms, but it was over quickly and the next season won’t air until next year.